/* ============================================================
   LEADERSHIP · BARBER — Presentación de Franquicia (Madrid)
   Estilo editorial premium. Negro + blanco + dorado.
   Hairs en lugar de cajas. Mucho aire. Acento sutil.
   ============================================================ */

:root {
  --bg: #08080a;
  --fg: #f8f9fa;
  --muted: #8f8f9a;
  --line: rgba(248, 249, 250, 0.1);
  --accent: #d4af37;
  --accent-glow: rgba(212, 175, 55, 0.22);
  --max-w: 1320px;
  --font-luxury: 'Cinzel', 'Plus Jakarta Sans', serif;
  --font-title: 'Plus Jakarta Sans', -apple-system, BlinkMacSystemFont, sans-serif;
  --font-body: 'Inter', -apple-system, BlinkMacSystemFont, sans-serif;
}

*, *::before, *::after {
  margin: 0;
  padding: 0;
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
  scroll-snap-type: x mandatory;
  background: var(--bg);
  color: var(--fg);
  font-family: var(--font-body);
  font-weight: 400;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
}

body {
  background: var(--bg);
  color: var(--fg);
  overflow-y: hidden;
  height: 100vh;
  height: 100dvh;
}

/* ---------- cuadrícula de fondo, muy sutil ---------- */
body::before {
  content: "";
  position: fixed;
  inset: 0;
  z-index: 0;
  pointer-events: none;
  background-image:
    linear-gradient(rgba(248, 249, 250, 0.035) 1px, transparent 1px),
    linear-gradient(90deg, rgba(248, 249, 250, 0.035) 1px, transparent 1px);
  background-size: 84px 84px;
  -webkit-mask-image: radial-gradient(ellipse 90% 90% at 50% 45%, #000 20%, transparent 100%);
          mask-image: radial-gradient(ellipse 90% 90% at 50% 45%, #000 20%, transparent 100%);
}

::selection {
  background: var(--accent);
  color: #000;
}

a { color: inherit; text-decoration: none; }

/* ---------- layout base ---------- */

.wrap {
  width: min(var(--max-w), 90vw);
  margin: 0 auto;
  position: relative;
  z-index: 1;
  display: flex;
  flex-direction: column;
  justify-content: center;
  max-height: calc(100vh - 6.5rem);
  min-height: 0;
}

.deck {
  display: flex;
  width: max-content;
  height: 100vh;
  height: 100dvh;
}

.section {
  position: relative;
  width: 100vw;
  height: 100vh;
  height: 100dvh;
  max-height: 100vh;
  flex: none;
  padding: clamp(2.6rem, 6vh, 4.5rem) 0 clamp(3rem, 7vh, 5rem);
  scroll-snap-align: start;
  scroll-snap-stop: always;
  display: flex;
  flex-direction: column;
  justify-content: center;
  overflow: hidden;
  box-sizing: border-box;
}

/* marca de agua editorial */
.ghost {
  position: absolute;
  right: -0.02em;
  top: 50%;
  transform: translateY(-53%);
  font-family: var(--font-title);
  font-size: clamp(16rem, 34vw, 34rem);
  font-weight: 800;
  line-height: 0.7;
  letter-spacing: -0.14em;
  color: rgba(201, 168, 106, 0.075);
  pointer-events: none;
  user-select: none;
  z-index: 0;
}

.sec-num { display: none !important; }

.kicker {
  font-family: var(--font-title);
  font-size: clamp(0.62rem, 0.9vw, 0.74rem);
  font-weight: 700;
  letter-spacing: 0.42em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: clamp(0.5rem, 1.4vh, 1.1rem);
}
.kicker::before {
  display: none;
}

.title {
  font-family: var(--font-title);
  font-size: clamp(2rem, 4.6vw, 4.2rem);
  font-weight: 800;
  letter-spacing: -0.03em;
  line-height: 1.04;
  text-wrap: balance;
  margin-bottom: clamp(0.9rem, 2.3vh, 1.7rem);
  color: #fff;
}

.lead {
  color: var(--muted);
  font-size: clamp(1rem, 1.4vw, 1.25rem);
  line-height: 1.5;
  max-width: 44ch;
}

.muted-m { color: var(--muted); font-size: clamp(0.9rem, 1.2vw, 1.05rem); }

/* ---------- navegación ---------- */

.nav {
  position: fixed;
  inset: 0 0 auto 0;
  z-index: 50;
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 1.4rem 5vw;
  font-family: var(--font-title);
  font-size: 0.72rem;
  font-weight: 700;
  letter-spacing: 0.32em;
  text-transform: uppercase;
  pointer-events: none;
}
.nav a, .nav div { pointer-events: auto; }
.nav__brand { color: #fff; text-shadow: 0 2px 10px rgba(0,0,0,0.5); }
.nav__brand span { color: var(--accent); }
.nav__meta { color: var(--fg); opacity: 0.65; letter-spacing: 0.28em; }

/* barra de progreso superior */
.progress {
  position: fixed;
  top: 0; left: 0;
  height: 2px;
  width: 0;
  background: var(--accent);
  box-shadow: 0 0 8px var(--accent-glow);
  z-index: 70;
  transition: width 0.5s cubic-bezier(0.2, 0.7, 0.2, 1);
}

/* dots inferiores (ocultos por solicitud) */
.dots {
  display: none !important;
}

/* ---------- controles flotantes ---------- */

.controls {
  position: fixed;
  right: 4vw;
  bottom: 1.8rem;
  z-index: 60;
  display: flex;
  align-items: center;
  gap: 0.8rem;
}
.ctrl {
  width: 48px; height: 48px;
  border-radius: 50%;
  border: 1px solid var(--line);
  background: rgba(14, 14, 18, 0.6);
  backdrop-filter: blur(12px);
  -webkit-backdrop-filter: blur(12px);
  color: var(--fg);
  font-size: 1.3rem;
  line-height: 1;
  cursor: pointer;
  display: flex;
  align-items: center;
  justify-content: center;
  transition: all 0.3s cubic-bezier(.2,.7,.2,1);
}
.ctrl:hover {
  border-color: var(--accent);
  color: var(--accent);
  transform: translateY(-2px);
  box-shadow: 0 4px 20px rgba(212, 175, 55, 0.18);
}
.ctrl:active { transform: translateY(0) scale(.95); }
.ctrl:disabled { opacity: .25; cursor: default; transform: none; box-shadow: none; border-color: var(--line); }

.ctrl--fs {
  font-size: 1.1rem;
  border-radius: 12px;
  width: 44px; height: 44px;
}

.ctrl__counter {
  font-family: var(--font-title);
  font-size: 0.72rem;
  font-weight: 600;
  letter-spacing: 0.25em;
  color: var(--muted);
  min-width: 6.5ch;
  text-align: center;
  font-variant-numeric: tabular-nums;
}

/* fundido */
.pagefade {
  position: fixed;
  inset: 0;
  z-index: 55;
  pointer-events: none;
  background: #000;
  opacity: 0;
  transition: opacity .18s ease;
}
.pagefade.is-fade { opacity: .55; }

/* ============================================================
   01 · HERO PORTADA
   ============================================================ */

.hero { padding: 0; overflow: hidden; justify-content: flex-end; }

.hero__bg {
  position: absolute; inset: 0;
  width: 100%; height: 100%;
  object-fit: cover;
  object-position: center;
  filter: brightness(.86) contrast(1.04);
  z-index: 0;
}
.hero__video {
  position: absolute; inset: 0;
  width: 100%; height: 100%;
  object-fit: cover;
  filter: brightness(.86) contrast(1.04);
  z-index: 1;
}
.hero__overlay {
  position: absolute; inset: 0;
  background: radial-gradient(circle at 40% 50%, rgba(6,6,8,0.48) 0%, rgba(6,6,8,0.2) 60%, rgba(6,6,8,0.7) 100%),
              linear-gradient(180deg, rgba(6,6,8,0.45) 0%, rgba(6,6,8,0.12) 45%, rgba(6,6,8,0.85) 100%);
  z-index: 2;
}

.hero__content {
  position: relative;
  z-index: 3;
  width: min(var(--max-w), 90vw);
  margin: 0 auto;
  display: flex;
  flex-direction: column;
  height: 100vh;
  justify-content: center;
  align-items: flex-start;
}

.hero__brand {
  font-family: var(--font-title);
  font-size: clamp(2.25rem, 4.8vw, 4.4rem);
  font-weight: 800;
  letter-spacing: 0.08em;
  line-height: 1.05;
  text-transform: uppercase;
  background: linear-gradient(135deg, #FFFFFF 0%, #F5E6AD 35%, #D4AF37 70%, #AA7C11 100%);
  -webkit-background-clip: text;
  -webkit-text-fill-color: transparent;
  background-clip: text;
  margin-bottom: 1.2rem;
  filter: drop-shadow(0 8px 30px rgba(0, 0, 0, 0.95)) drop-shadow(0 0 30px rgba(212, 175, 55, 0.25));
}
.hero__brand span {
  background: linear-gradient(135deg, #FFF6D5 0%, #D4AF37 50%, #997A15 100%);
  -webkit-background-clip: text;
  -webkit-text-fill-color: transparent;
  background-clip: text;
}

.hero__subtitle {
  font-family: var(--font-title);
  font-size: clamp(0.82rem, 1.2vw, 1.1rem);
  font-weight: 600;
  letter-spacing: 0.32em;
  text-transform: uppercase;
  color: rgba(248, 249, 250, 0.95);
  text-shadow: 0 2px 12px rgba(0, 0, 0, 0.9);
  background: rgba(12, 12, 16, 0.6);
  backdrop-filter: blur(12px);
  -webkit-backdrop-filter: blur(12px);
  padding: 0.6rem 1.6rem;
  border-radius: 50px;
  border: 1px solid rgba(212, 175, 55, 0.3);
  box-shadow: 0 4px 20px rgba(0, 0, 0, 0.5), inset 0 0 15px rgba(212, 175, 55, 0.1);
  display: inline-block;
}

/* ============================================================
   02 · NO EMPIEZAS DESDE CERO
   ============================================================ */

.concepts {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: clamp(0.6rem, 1.5vw, 1.2rem);
  margin: clamp(1rem, 2vh, 1.8rem) 0 0;
}
.concept {
  border: 1px solid var(--line);
  border-radius: 8px;
  background: rgba(18, 18, 22, 0.6);
  backdrop-filter: blur(10px);
  padding: clamp(0.8rem, 1.6vh, 1.2rem);
  transition: all 0.35s ease;
}
.concept:hover {
  border-color: var(--accent);
  transform: translateY(-3px);
  box-shadow: 0 6px 20px rgba(212, 175, 55, 0.15);
}
.concept__num {
  color: var(--accent);
  font-family: var(--font-title);
  font-size: 0.68rem;
  font-weight: 700;
  letter-spacing: 0.25em;
}
.concept__name {
  font-family: var(--font-title);
  font-size: clamp(1.05rem, 1.35vw, 1.35rem);
  font-weight: 700;
  letter-spacing: -0.02em;
  margin: 0.4rem 0 0.3rem;
}
.concept__txt { color: var(--muted); font-size: clamp(0.78rem, 0.88vw, 0.92rem); line-height: 1.4; }

.highlight {
  margin-top: clamp(1.2rem, 2.5vh, 2rem);
  font-family: var(--font-title);
  font-size: clamp(1.1rem, 1.8vw, 1.55rem);
  font-weight: 600;
  letter-spacing: -0.02em;
  line-height: 1.35;
}
.highlight em { color: var(--accent); font-style: normal; font-weight: 800; }

/* ============================================================
   03 · QUIÉNES SOMOS
   ============================================================ */

.split {
  display: grid;
  grid-template-columns: 1fr 1.1fr;
  gap: clamp(1.5rem, 4vw, 4.5rem);
  align-items: center;
}

.split__media {
  position: relative;
  overflow: visible;
  border: 0;
  background: transparent;
  height: clamp(300px, 56vh, 540px);
}
.media-frame {
  position: relative;
  z-index: 1;
  width: 100%;
  height: 100%;
  object-fit: contain;
  object-position: center;
  display: block;
  filter: drop-shadow(0 10px 25px rgba(0, 0, 0, 0.85));
  border-radius: 12px;
}
.media-frame__video {
  position: absolute; inset: 0;
  width: 100%; height: 100%;
  object-fit: contain;
  object-position: center;
  z-index: 1;
}
.media-frame__plate {
  position: absolute;
  left: 1.2rem;
  bottom: 1.2rem;
  z-index: 2;
  background: rgba(12, 12, 16, 0.85);
  border: 1px solid var(--line);
  backdrop-filter: blur(12px);
  -webkit-backdrop-filter: blur(12px);
  border-radius: 8px;
  padding: 0.85rem 1.3rem;
  display: flex;
  flex-direction: column;
}
.media-frame__plate strong { font-family: var(--font-title); font-size: 0.95rem; font-weight: 700; }
.media-frame__plate span { font-family: var(--font-title); font-size: 0.62rem; color: var(--accent); letter-spacing: 0.22em; text-transform: uppercase; margin-top: 0.15rem; }

.stat {
  margin: clamp(1.2rem, 2.6vh, 2rem) 0 0;
  font-family: var(--font-title);
  font-size: clamp(2.6rem, 4.6vw, 4.3rem);
  font-weight: 800;
  letter-spacing: -0.03em;
  color: var(--accent);
  line-height: 1;
}
.stat__n { font-variant-numeric: tabular-nums; }
.stat__label {
  margin-top: 0.5rem;
  font-family: var(--font-title);
  font-size: 0.72rem;
  font-weight: 600;
  letter-spacing: 0.28em;
  text-transform: uppercase;
  color: var(--muted);
}

.socios {
  margin-top: clamp(1rem, 2.2vh, 1.8rem);
  display: flex;
  flex-wrap: wrap;
  gap: 0.5rem;
}
.socios span {
  font-family: var(--font-title);
  font-size: 0.64rem;
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: 0.24em;
  color: var(--fg);
  border: 1px solid var(--line);
  border-radius: 50px;
  padding: 0.5rem 1.1rem;
  transition: all 0.3s ease;
}
.socios span:hover { border-color: var(--accent); color: var(--accent); }

/* ============================================================
   04 · EL MODELO (pipeline editorial)
   ============================================================ */

.flow {
  list-style: none;
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  column-gap: clamp(2rem, 6vw, 6rem);
  margin-top: 0.4rem;
}
.flow__item {
  border-top: 1px solid var(--line);
  padding: clamp(0.85rem, 1.8vh, 1.3rem) 0;
  display: flex;
  align-items: baseline;
  gap: 1.3rem;
  transition: border-color 0.3s ease;
}
.flow__item:hover { border-color: var(--line); }
.flow__item--accent { border-top-color: var(--accent); }
.flow__n {
  font-family: var(--font-title);
  font-size: 0.68rem;
  font-weight: 700;
  color: var(--muted);
  letter-spacing: 0.25em;
  min-width: 2.5ch;
}
.flow__t {
  font-family: var(--font-title);
  font-size: clamp(1.3rem, 2.4vw, 2rem);
  font-weight: 700;
  letter-spacing: -0.02em;
}
.flow__item--accent .flow__n, .flow__item--accent .flow__t { color: var(--accent); }

/* ---------- modelo: proyección interactiva ---------- */
.title em { color: var(--accent); font-style: normal; }
.model-dashboard {
  display: grid;
  grid-template-columns: minmax(0, 1.35fr) minmax(16rem, .85fr);
  gap: clamp(1.2rem, 3vw, 3.5rem);
  align-items: stretch;
}
.model-chart {
  position: relative;
  min-height: 19rem;
  padding: 1.3rem 1.4rem 1.1rem;
  border: 1px solid var(--line);
  border-radius: .7rem;
  background: rgba(255,255,255,.025);
  box-shadow: 0 1.5rem 4rem rgba(0,0,0,.16);
}
.chart-heading {
  display: flex;
  justify-content: space-between;
  gap: 1rem;
  color: var(--fg);
  font-size: .68rem;
  letter-spacing: .22em;
  text-transform: uppercase;
}
.chart-heading__note { color: var(--accent); }
.chart-bars {
  display: flex;
  align-items: end;
  justify-content: space-around;
  gap: clamp(1.5rem, 4vw, 4rem);
  height: 14rem;
  margin-top: 1rem;
  border-bottom: 1px solid var(--line);
  background: repeating-linear-gradient(to top, transparent 0, transparent calc(25% - 1px), rgba(246,245,241,.045) 25%);
}
.chart-bar {
  position: relative;
  display: flex;
  flex: 1;
  align-items: center;
  flex-direction: column;
  justify-content: end;
  height: 100%;
  min-width: 5rem;
  padding: 0;
  border: 0;
  background: transparent;
  color: var(--fg);
  cursor: pointer;
  font: inherit;
}
.chart-bar__fill {
  width: min(5.5rem, 72%);
  height: calc(var(--bar-height) * 1%);
  min-height: .65rem;
  border-radius: .35rem .35rem .15rem .15rem;
  background: rgba(246,245,241,.32);
  transform-origin: bottom;
  transform: scaleY(1);
  transition: transform .45s cubic-bezier(.2,.7,.2,1), background .3s, filter .3s;
}
.chart-bar--accent .chart-bar__fill { background: var(--accent); }
.chart-bar:hover .chart-bar__fill,
.chart-bar:focus-visible .chart-bar__fill { transform: scaleY(1.04); filter: drop-shadow(0 0 1rem rgba(201,168,106,.2)); }
.chart-bar__value { order: -1; min-height: 1.5rem; color: var(--fg); font-size: .8rem; font-weight: 700; }
.chart-bar__label { width: 7rem; margin-top: .75rem; color: var(--muted); font-size: .58rem; letter-spacing: .11em; line-height: 1.35; text-transform: uppercase; white-space: normal; }
.chart-tooltip { position: absolute; top: 3.15rem; right: 1.4rem; color: var(--muted); font-size: .62rem; letter-spacing: .12em; text-transform: uppercase; }
.chart-tooltip.is-active { color: var(--accent); }
.model-metrics { display: grid; grid-template-columns: 1fr 1fr; overflow: hidden; border: 1px solid var(--line); border-radius: .7rem; background: rgba(255,255,255,.018); }
.model-metric { display: flex; min-height: 8.2rem; flex-direction: column; justify-content: center; padding: 1.2rem; border-right: 1px solid var(--line); border-bottom: 1px solid var(--line); }
.model-metric:nth-child(2n) { border-right: 0; }
.model-metric:nth-last-child(-n+2) { border-bottom: 0; }
.model-metric strong { color: var(--fg); font-family: var(--font-title); font-size: clamp(1.5rem, 2.8vw, 2.7rem); line-height: 1; }
.model-metric span { max-width: 13ch; margin-top: .6rem; color: var(--muted); font-size: .62rem; letter-spacing: .12em; text-transform: uppercase; }
.model-metric--accent strong { color: var(--accent); }
.model-footnote { margin-top: 1rem; color: var(--muted); font-size: .62rem; letter-spacing: .14em; text-transform: uppercase; }

/* ============================================================
   05 · QUÉ RECIBE EL FRANQUICIADO
   ============================================================ */

.grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: clamp(0.5rem, 1vw, 1rem) clamp(1.5rem, 3vw, 3rem);
}
.card {
  border-bottom: 1px solid var(--line);
  padding: clamp(0.9rem, 2vh, 1.4rem) 0;
  transition: border-color 0.35s ease;
}
.card:hover { border-color: var(--accent); }
.card:hover .card__num { color: var(--accent); }
.card__num {
  font-family: var(--font-title);
  font-size: 0.66rem;
  font-weight: 700;
  letter-spacing: 0.3em;
  color: var(--muted);
  transition: color 0.3s ease;
}
.card h3 {
  font-family: var(--font-title);
  font-size: clamp(1.2rem, 1.7vw, 1.5rem);
  font-weight: 700;
  letter-spacing: -0.01em;
  margin-top: 0.7rem;
  margin-bottom: 0.35rem;
}
.card p { color: var(--muted); font-size: clamp(0.84rem, 0.95vw, 0.95rem); line-height: 1.45; }

.note {
  margin-top: clamp(1.2rem, 2.2vh, 1.8rem);
  font-family: var(--font-title);
  font-size: 0.66rem;
  font-weight: 600;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--muted);
}

/* ============================================================
   06 · ASÍ FUNCIONA (timeline)
   ============================================================ */

.timeline {
  list-style: none;
  border-top: 1px solid var(--line);
  max-height: clamp(270px, 50vh, 430px);
}
.tl {
  display: flex;
  align-items: center;
  gap: clamp(1.2rem, 3vw, 2.5rem);
  padding: clamp(0.42rem, 0.85vh, 0.7rem) 0;
  border-bottom: 1px solid var(--line);
  transition: all 0.25s ease;
}
.tl:hover .tl__n { color: var(--accent); }
.tl:hover .tl__t { transform: translateX(6px); color: #fff; }
.tl__n {
  font-family: var(--font-title);
  font-size: 0.72rem;
  font-weight: 700;
  letter-spacing: 0.3em;
  color: var(--accent);
  min-width: 3ch;
  transition: color 0.3s;
}
.tl__t {
  font-family: var(--font-title);
  font-size: clamp(1.1rem, 2vw, 1.6rem);
  font-weight: 600;
  letter-spacing: -0.01em;
  transition: transform 0.3s ease;
}

/* ============================================================
   07 · TESTIMONIOS
   ============================================================ */

.screen {
  position: relative;
  width: 100%;
  aspect-ratio: 16/9;
  overflow: hidden;
  border-radius: 10px;
  border: 1px solid var(--line);
  background: #121216;
  cursor: pointer;
}
.screen__img {
  width: 100%; height: 100%;
  object-fit: cover;
  display: block;
}
.screen__video {
  position: absolute; inset: 0;
  width: 100%; height: 100%;
  object-fit: cover;
}
.screen__play {
  position: absolute;
  inset: 0;
  margin: auto;
  width: 54px; height: 54px;
  display: flex;
  align-items: center;
  justify-content: center;
  font-size: 1rem;
  color: #000;
  background: var(--fg);
  border-radius: 50%;
  transition: 0.35s ease;
  box-shadow: 0 4px 20px rgba(0,0,0,0.5);
  z-index: 2;
  opacity: 0.92;
}
.screen:hover .screen__play { transform: scale(1.08); background: var(--accent); }

.quotes {
  margin-top: clamp(1rem, 2.2vh, 1.8rem);
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: clamp(1rem, 2.5vw, 2.5rem);
}
.quote {
  border-top: 1px solid var(--line);
  padding: clamp(0.8rem, 1.6vh, 1.2rem) 0;
}
.quote p {
  font-size: clamp(0.92rem, 1.15vw, 1.1rem);
  line-height: 1.45;
  color: var(--fg);
}
.quote cite {
  display: block;
  margin-top: 0.8rem;
  font-family: var(--font-title);
  font-style: normal;
  font-size: 0.6rem;
  font-weight: 700;
  letter-spacing: 0.26em;
  text-transform: uppercase;
  color: var(--muted);
}

/* ============================================================
   08 · EL DÍA A DÍA (Collage)
   ============================================================ */

.collage {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  grid-template-rows: clamp(160px, 24vh, 220px) clamp(220px, 32vh, 320px);
  gap: 0.8rem;
  max-height: none;
}
.col {
  position: relative;
  overflow: hidden;
  border-radius: 10px;
  border: 1px solid var(--line);
  background: #0a0a0e;
}
.col__img {
  position: absolute; inset: 0;
  width: 100%; height: 100%;
  object-fit: cover;
  object-position: center 40%;
  filter: brightness(.92);
  transition: transform .6s cubic-bezier(.2,.7,.2,1), filter .4s;
}
.col--1 .col__img {
  object-position: center 50%;
}
.col--5 .col__img {
  object-position: 65% 15%;
}
.col__video {
  position: absolute; inset: 0;
  width: 100%; height: 100%;
  object-fit: cover;
  filter: brightness(.82);
}
.col figcaption {
  position: absolute;
  bottom: 0.8rem; left: 1rem;
  font-family: var(--font-title);
  font-size: 0.66rem;
  font-weight: 700;
  letter-spacing: 0.3em;
  text-transform: uppercase;
  color: #fff;
  z-index: 2;
  text-shadow: 0 2px 8px rgba(0,0,0,0.85);
}
.col--1 { grid-column: 1/3; grid-row: 1; }
.col--2 { grid-column: 3/4; grid-row: 1; }
.col--3 { grid-column: 4/5; grid-row: 1; }
.col--4 { grid-column: 1/2; grid-row: 2; }
.col--5 { grid-column: 2/5; grid-row: 2; }
.col:hover .col__img { transform: scale(1.04); filter: brightness(1); }

.split-inline {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1.5rem;
  margin-top: clamp(0.9rem, 2vh, 1.5rem);
  align-items: center;
}

/* ============================================================
   09 · TECNOLOGÍA + GESTIÓN
   ============================================================ */

.tree {
  width: min(82%, 820px);
  margin: 0 auto;
  text-align: center;
}
.tree__center {
  font-family: var(--font-title);
  font-size: clamp(1.2rem, 2.4vw, 1.9rem);
  font-weight: 800;
  letter-spacing: 0.35em;
  padding: clamp(0.8rem, 1.6vh, 1.2rem) 0;
  border-top: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
}
.tree__center--top { color: var(--accent); border-bottom: none; }
.tree__row {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 0.7rem;
  padding: clamp(0.7rem, 1.4vh, 1rem) 0;
}
.tree__node {
  border: 1px solid var(--line);
  border-radius: 6px;
  padding: 0.8rem 0.5rem;
  font-family: var(--font-title);
  font-size: 0.74rem;
  font-weight: 700;
  letter-spacing: 0.26em;
  color: var(--fg);
  transition: all 0.3s ease;
}
.tree__node b { font-weight: 700; }
.tree__node--muted { color: var(--muted); border-style: dashed; opacity: 0.8; }
.tree__node:hover { border-color: var(--accent); color: var(--accent); transform: translateY(-2px); }

/* ============================================================
   10 · POR QUÉ LEADERSHIP
   ============================================================ */

.reasons { list-style: none; }
.reason {
  display: grid;
  grid-template-columns: 4ch 1fr;
  grid-template-areas: "n h" "n p";
  column-gap: 2rem;
  padding: clamp(0.55rem, 1.1vh, 0.9rem) 0;
  border-bottom: 1px solid var(--line);
  align-items: baseline;
  transition: all 0.25s ease;
}
.reason:first-child { border-top: 1px solid var(--line); }
.reason__n {
  grid-area: n;
  font-family: var(--font-title);
  font-size: 0.66rem;
  font-weight: 700;
  letter-spacing: 0.3em;
  color: var(--accent);
  padding-top: 0.4rem;
}
.reason h3 {
  grid-area: h;
  font-family: var(--font-title);
  font-size: clamp(1.1rem, 1.8vw, 1.55rem);
  font-weight: 700;
  letter-spacing: -0.02em;
}
.reason p { grid-area: p; color: var(--muted); font-size: clamp(0.85rem, 1vw, 0.95rem); max-width: 50ch; margin-top: 0.15rem; }
.reason:hover h3 { color: var(--accent); }

/* ============================================================
   11 · TU PROYECTO
   ============================================================ */

.steps {
  list-style: none;
  margin-bottom: clamp(1.4rem, 3vh, 2.5rem);
}
.step {
  display: flex;
  align-items: center;
  gap: 2rem;
  padding: clamp(0.95rem, 1.8vh, 1.4rem) 0;
  border-bottom: 1px solid var(--line);
  transition: all 0.25s ease;
}
.step:hover h4 { color: var(--accent); }
.step:first-child { border-top: 1px solid var(--line); }
.step__n {
  font-family: var(--font-title);
  font-size: 0.72rem;
  font-weight: 800;
  letter-spacing: 0.3em;
  color: var(--accent);
  min-width: 3ch;
}
.step h4 {
  font-family: var(--font-title);
  font-size: clamp(1.2rem, 2.2vw, 1.8rem);
  font-weight: 700;
  letter-spacing: -0.02em;
  transition: color 0.25s ease;
}

.close-phrase {
  margin-top: clamp(1rem, 2vh, 2rem);
  font-family: var(--font-title);
  font-size: clamp(1rem, 1.6vw, 1.35rem);
  font-weight: 500;
  color: var(--muted);
  line-height: 1.5;
}

/* ============================================================
   12 · CIERRE
   ============================================================ */

.cierre {
  background: #040406;
  justify-content: center;
  text-align: center;
  overflow: hidden;
}
.cierre .ghost { opacity: 0; }
.cierre__content { display: flex; flex-direction: column; align-items: center; gap: clamp(1.2rem, 2.5vh, 2.2rem); position: relative; z-index: 1; }
.cierre__logo {
  font-family: var(--font-title);
  font-size: 0.9rem;
  font-weight: 800;
  letter-spacing: 0.55em;
  text-transform: uppercase;
}
.cierre__logo span { color: var(--accent); }

.cierre__frase {
  font-family: var(--font-title);
  font-size: clamp(1.8rem, 4vw, 3.6rem);
  font-weight: 800;
  letter-spacing: -0.03em;
  line-height: 1.12;
  text-wrap: balance;
}
.cierre__line {
  font-family: var(--font-title);
  font-size: 0.8rem;
  font-weight: 700;
  letter-spacing: 0.24em;
  line-height: 2;
  color: var(--accent);
}
.cierre__meta {
  font-family: var(--font-title);
  font-size: 0.66rem;
  font-weight: 600;
  letter-spacing: 0.3em;
  color: var(--muted);
}

/* ============================================================
   RESPONSIVE (Laptops, Tablets & Mobile)
   ============================================================ */

@media (max-height: 860px) {
  :root { --max-w: 1180px; }
  .section { padding: clamp(2rem, 4.5vh, 3rem) 0 clamp(2.2rem, 5vh, 3.2rem); }
  .wrap { max-height: calc(100vh - 4rem); }
  .kicker { margin-bottom: 0.5rem; }
  .title { font-size: clamp(1.7rem, 4.1vw, 3.3rem); margin-bottom: 0.8rem; }
  .concept { padding-top: 0.9rem; }
  .concept__name { margin: 0.6rem 0 0.3rem; }
  .quotes { gap: 1.2rem; margin-top: 1rem; }
  .quote { padding: 0.6rem 0; }
  .quote p { line-height: 1.35; }
  .split__media { height: clamp(250px, 50vh, 460px); }
  .stat { margin-top: 0.9rem; }
  .socios { margin-top: 0.8rem; }
  .flow__item { padding: 0.7rem 0; }
  .flow__t { font-size: clamp(1.1rem, 2vw, 1.55rem); }
  .card { padding: 0.7rem 0; }
  .timeline { max-height: clamp(240px, 46vh, 390px); }
  .tl { padding: 0.4rem 0; }
  .tl__t { font-size: clamp(1rem, 1.8vw, 1.35rem); }
  .collage { grid-template-rows: clamp(150px, 22vh, 210px) clamp(190px, 29vh, 270px); max-height: none; }
  .col figcaption { font-size: 0.58rem; }
  .split-inline { margin-top: 0.8rem; }
  .tree__center { padding: 0.7rem 0; }
  .tree__row { padding: 0.6rem 0; }
  .tree__node { padding: 0.6rem 0.4rem; }
  .reason { padding: 0.5rem 0; }
  .reason p { margin-top: 0.05rem; }
  .step { padding: 0.8rem 0; }
  .step h4 { font-size: clamp(1.1rem, 1.9vw, 1.5rem); }
  .close-phrase { margin-top: 0.9rem; }
  .hero__brand { font-size: clamp(2.35rem, 6.2vw, 4.4rem); }
}

@media (max-width: 900px) {
  .dots { display: none; }
  .split { grid-template-columns: 1fr; }
  .concepts, .grid, .quotes, .split-inline { grid-template-columns: 1fr; }
  .flow { grid-template-columns: repeat(2, 1fr); }
  .collage { grid-template-columns: 1fr 1fr; grid-template-rows: repeat(3, 20vh); }
  .col--5 { display: none; }
  .tree__row { grid-template-columns: 1fr; }
  .nav__meta { display: none; }
  .ghost { display: none; }
  .model-dashboard { grid-template-columns: 1fr; }
  .model-chart { min-height: 16rem; }
  .chart-bars { height: 11rem; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; scroll-snap-type: none; }
  * { transition: none !important; animation: none !important; }
}